LAUNCH PRICE - GRAB THE COURSE FOR ONLY £99

Learn the exact steps to build your business so you can live the life of freedom.

TURN YOUR
SKILLS INTO
A BUSINESS

A scientific diagram showing a cross-section of a blue, elongated, capsule-shaped object with gradient shading, centered on a light blue background.
Neon-style line art of a smartphone with music, video, and play icons beside it.
Blue line drawing of a laptop computer on a black background.
A computer-generated abstract design with a central glowing blue shape against a gradient background.

The Business Blueprint gives you instant access to a growing collection of step-by-step classes, practical tools, and real-world strategies to help you start, grow, and streamline your business.

Price: £250.00 - ONLY £99

A neon blue elongated shape resembling a laser or energy beam on a black background.

LAUNCH PRICE
GRAB THE COURSE FOR ONLY £99

Regular price £250.00
Limited Time – Ends 31st October at 10am

The Business Blueprint
Your Roadmap to Freedom

This isn't just another course—it's a step-by-step blueprint to build a sustainable, profitable business No empty promises, just real strategies to create long-term success.

From branding and websites to client acquisition and marketing, you'll get a clear roadmap to turn your skills into a full-time income-on your terms.

Whether you want to work from anywhere, spend more time with family, or are just starting out, this course is designed for you. With hands-on lessons, proven templates, and a supportive community, you won't have to figure it out alone.

Blue crosshair with horizontal and vertical lines on black background.
Black background with a blue cross in the center.
An electronic scale with a small rectangular weighing platform and a digital display showing measurement.
A black background with a blue cross in the center.

Stuck overthinking, unsure of your next move? Take action and unlock the freedom to work anywhere, be your own boss, and build life on your terms.

Here’s how you can
do it too

A glowing blue elongated oval shape surrounded by a bright cyan glow on a black background

Stop feeling anxious about investing in your own business and instead join The Business Blueprint and learn exactly what you need to do to run your business.

Person writing in an open notebook on a desk with a smartphone, earbuds, a keyboard, and a green pen holder.

Join The Club

It doesn’t end here! This course is evergreen, so you will automatically gain access to any updates, bonuses, or changes I make to improve this course so it will always remain the best course for running a successful Squarespace web design business.

A person with brown hair tied in a bun, wearing a black jacket, is holding a book to their face with a brick wall in the background.

Dive into the Curriculum

Get access to 70+ value-packed lessons, exclusive resources, and a community of like-minded entrepreneurs. Plus, enjoy regular live workshops, direct access to the course creator through your learning dashboard, and everything you need to grow, scale.

A person wearing a hat, orange shirt, and black pants standing on large rocks and looking at mountains in the distance during sunset or sunrise.

Grow, Travel, and Thrive

Join the countless individuals before you who have grown their businesses, explored the world, and built a life of freedom—all by following the proven strategies in this course. With the right tools and a supportive
community, you’ll have everything you need.

A laptop, a potted plant, a cup, and a smartphone on a wooden desk.
A person with dreadlocks sitting on stairs in an urban setting, wearing a patterned shirt and holding a phone.

Get the first module
for free

A person holding a camera and taking a photo of a woman on a boat with a mountain in the background.

Why wait? Start applying these valuable strategies in your business right now for immediate results! A few things I cover in this training are…


            Choosing the Right Business Name 


Blue checkmark inside a square box
Blue checkbox with a white checkmark inside 
            Business Name & Branding Worksheet 
            Choosing & Buying a Domain
Blue checkmark inside a blue square checkbox
A blue checkbox with a white checkmark inside. 
            Setting Up a Professional Email 

 


Blue checkbox with a checkmark 
            Setting Up Business Finances 

 


Blue checkmark icon on a white background 
            Legal Considerations 

 


A man in a black jacket and glasses sitting at a desk working on a computer, with a woman in a light-colored shirt also working nearby in an office setting.
Close-up of a blue bird perched on a tree branch, with a blurred background of green foliage.
A person standing in front of a large display or board, possibly in a conference or classroom setting, with text and diagrams visible on the display.

Hello, I am
Danielle Madden

A young woman with blonde hair holding a framed award certificate that reads 'Business Awards 2022' in front of a dark purple background with bright lights.

Founder of MADS and WebsByMADS, a multi-award-winning design studio that helps people build brands and websites that actually work.

But this isn't just about design. Over the years, I've learned what it really takes to build a profitable online business-from scratch. Not just the nice-looking stuff, but the hard, pricing, marketing, getting clients, building trust, and growing

That's exactly why I created The Business Blueprint.

Portrait of a young woman with blonde wavy hair, blue eyes, and wearing a white shirt against a dark background.

The Why?

Why I created
The Blueprint?

I was tired of hearing people say, "Quit your job and travel!" or "Just do this for freedom! —without actually teaching the real steps to make it happen. Owning a business isn't just about chasing freedom; it’s about building a business that supports your lifestyle and takes time, strategy, and the right guidance.

This isn't just another course designed to get sign-ups or make commissions. I live and breathe everything I teach. I built this because it's exactly what I wish I had when I started—hard-earned lessons from five years in business, figuring it out the long way so you don't have to.

You might spot the odd typo, a rambly sentence, or something not quite polished — and that’s okay. I’m a real person, not AI. A business owner is doing this genuinely to help others grow.

This isn’t about being perfect — it’s about being real, and showing up.And the best part. You don’t have to do it alone

A woman with blonde hair wearing a blue patterned dress and black backpack walking toward Angkor Wat during sunset, surrounded by palm trees.

Are you ready?

Are you ready to join
The Business Blueprint?

Build a business that works for you. The Business Blueprint gives you instant access to growing collection of step-by-step classes, practical tools, and real-world strategies to help you start, grow, and streamline your online business - whether you’re a tutor, service provider, or digital entrepreneur.

The Business Blueprint
£99.00
One time

Build a business that works for you. The Business Blueprint gives you instant access to a growing collection of step-by-step classes, practical tools, and real-world strategies to help you start, grow, and streamline your online business — whether you’re a tutor, service provider, or digital entrepreneur. No subscriptions. No upsells. Just everything you need in one place.

✓ 📚 12+ core modules
✓ 🧰 Workbooks, templates, and planners
✓ 💡 Practical lessons for online business owner
✓ 🔓 Lifetime access — come back anytime, at your own pace
✓ 🛠️ Ongoing content drops, updates, and bonus tools

A sneak peak

inside the course

Not sure what you'll actually encounter inside the course itself? Check out the Video to get a glimpse inside at what your learning dashboard will look like. Your success is paramount when you join The Business Blueprint and you will see this as soon as you lay eyes on all of the content.

Join the club

What will you actually learn?

This isn't just about theory—it's about action. The Business Blueprint gives you the exact steps to build a business that gets results. Everything taught is applied day-to-day in successful businesses.​

1

Business Foundations

Lay the groundwork for your freelance business with the right name, domain, email, and financial setup. Learn legal considerations to ensure a solid foundation and long-term success.

2

Defining your services

Identify your ideal niche, define your core service offerings, and structure pricing for profitability. Craft a Unique Selling Proposition (USP) to stand out from competitors and attract the right clients.

3

Branding & Design

Create a strong, recognisable brand with a compelling logo, colour palette, and visual identity. Learn how to maintain brand consistency across platforms and design materials that attract clients.

4

Social Media

Develop a strategic social media presence that showcases your expertise and attracts potential clients. Plan, automate, and optimise your social media.

5

Designing Your Website

Build a high-converting website that enhances credibility and turns visitors into paying clients. Learn SEO essentials, content strategy, and sales funnels to maximize leads.

6

Audience Building

Build an engaged email list, set up newsletters and automation, and leverage email marketing to attract, nurture, and convert leads into clients consistently.

7

Client Acquisition

Master client outreach through networking, freelance platforms, and cold emailing to establish relationships and consistently secure new projects and collaborations.

8

Invoicing, Proposals, Client Closing

Create professional proposals, branded invoices, and sales strategies to close clients smoothly and ensure timely payments with structured terms and contracts.

9

Time Management & Productivity

Stay organised and productive with time-blocking, task management tools, and scheduling strategies to avoid burnout and maximise efficiency in your business.

10

Growth & Scaling

Develop a long-term business growth plan, automate processes, and explore expanding into coaching, consulting, or digital products to scale your income

11

Personal Development

Overcome imposter syndrome, build confidence, and develop strong communication skills. Position yourself as an industry authority and stay motivated.

12

Work-Life Balance

Maintain a healthy work-life balance by setting boundaries, managing stress, and structuring your business for sustainability and personal well-being.

What will you actually learn?

Let’s be real—this isn’t for everyone. If you’re ready to stop spinning your wheels and start building something that gives you real freedom, you'll feel right at home. But it does take commitment. Check below to see if it’s a good fit for where you're at right now.

Who this is for

A close-up view of a tabby cat sitting on a stone surface with greenery in the background.
A woman in a blue jacket holding a leash, standing next to a black and white dog in a park
A close-up of a Belgian Malinois dog lying on a plush, grey blanket.
A person holding a small black and white dog outdoors.

Looking to start your business

Open-minded

An hour per week to learn

Potential to be consistent

Who this isn’t for

A black background with diagonal white lines evenly spaced.
A detailed architectural drawing or blueprint of a building design.
A person is holding a thatched cup.
Close-up of a pink and white ceramic cup filled with coffee on a wooden table.
A person in a yellow jacket and a motorcycle helmet sitting on a motorcycle on a road with trees in the background.

Think you know it all

Not willing to invest in yourself

Not open to change

Have an ego

FAQ

I understand you’re going to have questions. Potentially a lot of them! So here’s a breakdown of some of the most popular queries from members before signing up.

  • Build a business that works for you. The Business Blueprint gives you instant access to a growing collection of step-by-step classes, practical tools, and real-world strategies to help you start, grow, and streamline your online business — whether you’re a tutor, service provider, or digital entrepreneur. No subscriptions. No upsells. Just everything you need in one place.

    What you get:

    • 📚 12+ core modules covering branding, finances, marketing, and more

    • 🧰 Workbooks, templates, and planners to help you take action

    • 💡 Clear lessons for online business owners — not just freelancers

    • 🔓 Lifetime access (for as long as the course exists)

    • 🛠️ Regular updates and bonus tools added over time

  • Nope! Everything is explained step-by-step. Whether you’ve never built a website or you're switching platforms, you'll be guided clearly through the process.

  • There are 70+ lessons, with roughly 60 hours of content — but it’s totally self-paced. You can move as quickly or slowly as you like.

  • We’re currently running a Launch Offer of £99. After the launch, the price will be £250, and may increase further in the future. This introductory offer is available until 31st October.

  • Some students see changes in just a few days. For others, it might take a few weeks or months. It depends on your pace, effort, and application.

  • It’s 100% self-paced. You’ll also get access to our community group where we’ll host live Q&As, co-working sessions, and bonus workshops.

  • You get lifetime access (for as long as the course is offered), including future updates and added content.

  • Due to the digital nature of the course, we don’t offer refunds. Please be sure before enrolling.

  • Nope — it’s for anyone who wants to build an online business. Whether you’re a tutor, coach, creative, VA, social media manager, or side hustler — this is for you.

  • Absolutely! Many students already have businesses and take this course to refine, restructure, or scale. It’s a great way to reset and upgrade your foundations.