Learn the exact steps to build your business so you can live the life of freedom.
TURN YOUR SKILLS
INTO A BUSINESS
Build a business that works for you. The Business Blueprint gives you instant access to a growing collection of step-by-step classes, practical tools, and real-world strategies to help you start, grow, and streamline your online business — whether you're a tutor, service provider, or digital entrepreneur.
No subscriptions. No upsells. Just everything you need in one place
Price: £250.00
The Business Blueprint
Your Roadmap to Freedom
This isn't just another course—it's a step-by-step blueprint for freelancers to build a sustainable, profitable business No empty promises, just real strategies to create long-term success.
From branding and websites to client acquisition and marketing, you'll get a clear roadmap to turn your skills into a full-time income-on your terms.
Whether you want to work from anywhere, spend more time with family, or are just starting out, this course is designed for you. With hands-on lessons, proven templates, and a supportive community, you won't have to figure it out alone.
Stuck overthinking, unsure of your next move? Take action and unlock the freedom to work anywhere, be your own boss, and build life on your terms.
Here’s how you can
do it too
Stop feeling anxious about investing in your own business and
instead join The Business Blueprint and learn exactly what you need to do to run your business.
Join The Club
It doesn’t end here! This course is evergreen, so you will automatically gain access to any updates, bonuses, or changes I make to improve this course so it will always remain the best course for running a successful Squarespace web design business.
Get access to 80+ value-packed lessons, exclusive resources, and a community of like-minded entrepreneurs. Plus, enjoy regular live workshops, direct access to the course creator through your learning dashboard, and everything you need to grow, scale.
Dive into the Curriculum
Grow, Travel, and Thrive
Join the countless individuals before you who have grown their businesses, explored the world, and built a life of freedom—all by following the proven strategies in this course. With the right tools and a supportive
community, you’ll have everything you need.
Hello, I am
Danielle Madden
Founder of MADS and WebsByMADS, a multi-award-winning design studio that helps people build brands and websites that actually work.
But this isn't just about design. Over the years, I've learned what it really takes to build a profitable online business-from scratch. Not just the nice-looking stuff, but the hard, pricing, marketing, getting clients, building trust, and growing
That's exactly why I created The Business Blueprint.
The Why?
Why I created
The Blueprint?
I was tired of hearing people say, "Quit your job and travel!" or "Just do this for freedom! —without actually teaching the real steps to make it happen. Owning a business isn't just about chasing freedom; it’s about building a business that supports your lifestyle and takes time, strategy, and the right guidance.
This isn't just another course designed to get sign-ups or make commissions. I live and breathe everything I teach. I built this because it's exactly what I wish I had when I started—hard-earned lessons from five years in business, figuring it out the long way so you don't have to.
No matter where you are in your journey, this blueprint is designed to make the process easier, faster, and more sustainable, so you can bulla the lite and business you actually want without the guesswork.
And the best part. You don’t have to do it alone
Are you ready?
Are you ready to join
The Business Blueprint?
Build a business that works for you. The Business Blueprint gives you instant access to growing collection of step-by-step classes, practical tools, and real-world strategies to help you start, grow, and streamline your online business — whether you’re a tutor, service provider, or digital entrepreneur.
Build a business that works for you. The Business Blueprint gives you instant access to a growing collection of step-by-step classes, practical tools, and real-world strategies to help you start, grow, and streamline your online business — whether you’re a tutor, service provider, or digital entrepreneur. No subscriptions. No upsells. Just everything you need in one place.
A sneak peak
inside the course
Not sure what you'll actually encounter inside the course itself? Check out the Video to get a glimpse inside at what your learning dashboard will look like. Your success is paramount when you join The Business Blueprint and you will see this as soon as you lay eyes on all of the content.
Join the club
What will you actually learn?
This isn't just about theory—it's about action. The Business Blueprint gives you the exact steps to build a business that gets results. Everything taught is applied day-to-day in successful businesses.
1
Join the Club
Lay the groundwork for your freelance business with the right name, domain, email, and financial setup. Learn legal considerations to ensure a solid foundation and long-term success.
2
Defining your services & target audience
Identify your ideal niche, define your core service offerings, and structure pricing for profitability. Craft a Unique Selling Proposition (USP) to stand out from competitors and attract the right clients.
3
Branding & Design
Create a strong, recognisable brand with a compelling logo, colour palette, and visual identity. Learn how to maintain brand consistency across platforms and design materials that attract clients.
4
Social Media
Develop a strategic social media presence that showcases your expertise and attracts potential clients. Plan, automate, and optimise your social media.
5
Designing Your Website
Build a high-converting website that enhances credibility and turns visitors into paying clients. Learn SEO essentials, content strategy, and sales funnels to maximize leads.
6
Audience Building
Build an engaged email list, set up newsletters and automation, and leverage email marketing to attract, nurture, and convert leads into clients consistently.
7
Client Acquisition
Master client outreach through networking, freelance platforms, and cold emailing to establish relationships and consistently secure new projects and collaborations.
8
Create professional proposals, branded invoices, and sales strategies to close clients smoothly and ensure timely payments with structured terms and contracts.
Invoicing, Proposals, Client Closing
9
Stay organised and productive with time-blocking, task management tools, and scheduling strategies to avoid burnout and maximise efficiency in your business.
Time Management & Productivity
10
Develop a long-term business growth plan, automate processes, and explore expanding into coaching, consulting, or digital products to scale your income
Growth & Scaling
11
Personal Development
Overcome imposter syndrome, build confidence, and develop strong communication skills. Position yourself as an industry authority and stay motivated.
12
Maintain a healthy work-life balance by setting boundaries, managing stress, and structuring your business for sustainability and personal well-being.
Work-Life Balance
Get the first module
for free
Why wait? Start applying these valuable strategies in your business right now for immediate results! A few things I cover in this training are…
Choosing the Right Business Name
Business Name & Branding Worksheet Choosing & Buying a Domain Setting Up a Professional Email
Setting Up Business Finances
Legal Considerations
What will you actually learn?
Let’s be real—this isn’t for everyone. If you’re ready to stop spinning your wheels and start building something that gives you real freedom, you'll feel right at home. But it does take commitment. Check below to see if it’s a good fit for where you're at right now.
Who this is for
Looking to start your business
Open-minded
At least an hour per week to learn
Potential to be consistent
Who this isn’t for
Think you know it all
Not willing to invest in yourself
Not open to change
Have an ego
FAQ
I understand you’re going to have questions. Potentially a lot of them! So here’s a breakdown of some of the most popular queries from members before signing up.
-
Description text goes here
-
Description text goes here
-
Description text goes here
-
Item description
-
Item description
-
Item description
-
Item description